01 // Challenges
The brand new system, made from scratch.
_ New brand = No recognition
_ Outside signage not permitted
_ Densely Overwhelmed area (competitors)
02 // Statistics
Project by the numbers.
ROI generated from marketing investments in the first year.
Wednesday revenue increase in 3 months.
Increased daily revenue within 9 months.
Maximized Ad Spend through barters and alliances.
Increase monthly revenue vs. last year.
Received OpenTable, TripAdvisor and YELP dining awards.
03 // What We Made
_ 107 did not feel as identified with their logo/branding
_ Lacked local marketing tactics and strategies
_The team was lacking training to reflect the 107 culture
_ Acquired an outsourced Marketing team
_ Obtained a thorough logo and branding evaluation within the market- resulting in a quick turnover and rebranding, prior to opening.
_ Training and consulting sessions with both management and employees to ensure optimal customer service, company culture, open communication and fresh ideas.
_ Bi-weekly and monthly meetings to review insights, strategies and results.
_ Live reporting dashboard, shared with management and ownership.
07 // Let’s Collaborate